ROOST

The Regional Office of Outdoor and Sustainable Tourism (ROOST) is the tourism board for the northern Adirondacks. They coordinate tourism marketing efforts for seven different regions, encouraging visitors to experience the region’s unparalleled outdoor recreation opportunities and support local businesses in the process.

We’ve partnered with ROOST to develop, produce, and direct social video pieces for nearly all the regions that ROOST represents. Some of these videos stand alone to represent the opportunities in a given region, while others are part of a coordinated ad or social campaign. We love that these projects take us out into the wilderness to showcase the Adirondack Park and inspire people to get outside.